Company Profile

360° Virtual Tour

Click and drag to view more

Company Overview

Over 20 years' OEM/ODM experience in earphones & headphones

7 non-dust production lines|BSCI-certified factory|Monthly output: 500,000 pieces

Holding 21 Years of Experience
Founded in 2001, Huizhou New Leader Industry Co., Ltd (NLD) is one of the leading manufacturers of earphone and headphone products, which integrates production, development, and sales. With 21 years of OEM/ODM experience based in Guangdong, China, the company has achieved great success in developing the international market.

Backed by 300 Well-trained and Skillful Personnel
With more than 300 employees, our production line is combined with modern production equipment and complete auxiliary facilities, offering an automatic testing and analysis system. The company has ISO 9001, ISO 14001, and BSCI certificates.

8,000sqm Manufacturing Plant 
The production line mainly produces both wireless and wired headphones and earphones. The manufacturing plant area is about 8,000 square meters, with in-depth knowledge and experience in R&D, engineering, cable production, assembly, and quality control.

Factory Capacity
Backed by seven non-dust assembly lines, our output can reach more than 500k sets of headphones/earphones per month. NLD also sets up a beer line and an assembly production line. We have an advanced integral ERP system and inspection equipment, including an electro-acoustic device analyzer, a soundcheck acoustic tester, a constant temperature and humidity test chamber, a driver polarity tester, a salt spray tester, a swing test machine, a tumbling drop tester, a lidding life test, a stretching life test, a headband extension tension testing machine, and more. The company emphasizes its cultural construction. With unique and vivid cultural characteristics, NLD has won consistent recognition from both domestic and foreign customers in the industry. 

Exporting to Various Countries
Based on the domestic market and taking a broad view of the world, our products are also exported to the global market, such as the USA, Germany, the UK, Japan, and more.

Establish a Friendly Partnership with Us
Adhering to the principle of "Credibility Centric, Quality First", NLD will endeavor to make contributions to society's development and the electronic industry. Contact us today.

Basic Information

Total Capitalization
US$50,000,000 to 54,999,999
Year Established
2001
Total Employees
150 to 199
Company Certificate
ISO 9001:2015, ISO 14001
Product Certificate
CE, AGC-IPX5, FCC
Business Type
 Manufacturer ,  Wholesaler ,  Trading Company

Trading Capabilities

Total Annual Sales
US$15,000,000 to 19,999,999
Export Percentage
55 percent to 59 percent
OEM Service
Yes
Small Orders Accepted
Yes
Brand Names
NA
Payment Terms
TT,LC,PayPal,Cash,Western Union
Main Competitive Advantages
Buyer's Specifications Accepted, Experienced R&D Department, Large Product Line, OBM (Own Branding & Manufacturing), ODM (Original Designing & Manufacturing), OEM Capability, Production Capacity, Reliability, Reputation
Other Competitive Advantages
NA
Major Customer
NA
Export Markets
 Asia ,  Australasia ,  Central/South America ,  Eastern Europe ,  Mid East/Africa ,  North America ,  Western Europe

Business Registration Details

Registered Company
惠州市新力德实业有限公司
Registration Number
9144130073218137XN
Company Registration Address
惠州市惠城区陈江镇白云山大道
* In China, company names and addresses are registered in Chinese only.

Production Capacity

Factory Information

Factory Size
4288 Square Metre
No. of Production Lines
NA
Number of Production Staff
150 to 199
Number of QC Staff
30 to 39
Year Established
2001
Number of R & D Staff
10 to 19
Address
Baiyunshan Road, Chenjiang Town, Huizhou, Guangdong, China, HUIZHOU, Guangdong, China

Other Production Capacity

Materials/Components Used
90% made in China,10% chips are purchased by suppliers abroad
Machinery/Production Process
The enormity of our production facilities, aside from being a publicly-listed company, assure of unfailing quality service. From mold-making and plastic injection to spraying and printing facilities, we are committed to providing customers with products that meet the latest standards of excellence.
Site Advantages
Our factory is located in Chenjiang Town, Huizhou City, only an hour's drive from Shenzhen, Guangzhou and Dongguan. The geographical position is superior and the recruitment is convenient.

Quality Control

Other Quality Control

Description of Quality Control/Technical Support Department
An independent department is responsible for checking the safety and quality of all newly developed products as well as those that are mass-produced for buyers.
Quality Control Procedures
Quality Control personnel who are all experts in their respective product assignments check the quality at every stage of production, from the incoming raw materials to the finished product.
Origin of Materials and Components
10% imported, 90% local.
Additional Information about the Quality Control Process
We are proud to announce our recently acquired ANNUAL REVIEW of BSCI certification

R&D Capabilities

Other R&D Capabilities

Machinery and Equipment Used
Computer modeling machine, Plastic injection machine, Multi-function Audio tester, Multi-function RF tester, Soundcheck audio analyzer, Reliability test(including all life testing for headphone and earbuds)
Patents and Copyrights
Our products are mostly all-original designs that are patented.
Awards and Other Recognitions
ISO 9001: 2000 Quality Management SystemsISO14001BSCI
Location of Facilities
Baiyunshan Road, Chenjiang Town, Huizhou, Guangdong, China
Procedures and Practices
Huizhou New Leader Industry Co., Ltd is backed by a strong R&D team, which is composed of creative and motivated professionals. Our experienced R&D department provides new product designs by manipulating science and research functions to better serve our clients and promote our products.

Business Registration Profile

by Addcredit

The supplier information below has been obtained from relevant government agencies in the supplier's country and is subject to change without prior notice. Business Registration Profile verification procedures were conducted by Addcredit, a third-party credit agency

Read Disclaimer
Registered Address
Baiyunshan Avenue, Chenjiang Town, Huicheng District, Huizhou
Incorporation Date
2001/09/27
Legal Form
Limited liability company
Company Status
Live
Registration Agency
Market Supervision Administration of Zhongkai High-tech Industry Development Zone, Huizhou Municipality
Registration No.
9144130073218137XN
Authorized Capital
RMB10,000,000
Paid-Up Capital
NA
Import & Export License
Yes
Legal Representative
LIU Yizhen
Business Scope
Production, sales: earphones, speakers, hardware, electronics, plastic products; sales: chemical products (except hazardous chemicals); domestic trade, import and export of goods. (No operation is allowed unless after an approval has been obtained from relevant departments)
Business Permit Expiry
Shareholders
JI Guangdong;LIU Yizhen

Certifications

Company Certifications
Image Standard /Number Issued by Available Date Scope/Range
  • ISO 9001:2015 ISO 9001:2015 ARES

    2018/04/11

    -

    No Expiry Date

  • ISO 14001 ISO 14001 ARES

    2018/04/11

    -

    No Expiry Date

Product Certifications
Image Standard / Number Issued by Validity Product Name Model
  • CE CE AGC

    2023/03/03

    ~

    No Expiry Date

    True wireless earphone View list
  • AGC-IPX5 AGC-IPX5 Attestation of Global Compliance (Shenzhen) Co., Ltd

    2021/01/08

    ~

    No Expiry Date

    Wireless Earbuds View list
  • FCC FCC Federal Communications Commission

    2021/01/26

    ~

    No Expiry Date

    Wireless Earbuds View list

Codes Of Conduct

Equal Employment Opportunity/Non-discrimination
We believe that all terms and conditions of employment should be based on an individual's ability to do the job and not on the basis of personal characteristics or beliefs. We provide employees with a working environment free of discrimination, harassment, intimidation or coercion relating directly or indirectly to race, religion, sexual orientation, political opinion or disability.
Policy on Forced Labour
We do not use any prison, slave, indentured, or forced labor in the manufacture of any of our products.
Policy on Child Labour
We do not utilize child labor in the production of any product. We do not employ any person under the age of 15 (or 14 where local law allows), or the age at which compulsory schooling has ended, whichever is greater.
Policy on Hours of Labour
We maintain reasonable employee work hours based on the limits on regular and overtime hours allowed by local law, or where local law does not limit the hours of work, the regular work week. Overtime, when necessary, is fully compensated according to local law, or at a rate at least equal to the regular hourly compensation rate if there is no legally prescribed premium rate. Employees are permitted reasonable days off (at least one day off in every seven-day period) and leave privileges.
Policy on Coercion and Harassment
We acknowledge the value of our staff and treat each employee with dignity and respect. We do not use cruel and unusual disciplinary practices such as threats of violence or other forms of physical, sexual, psychological or verbal harassment or abuse.
Policy on Compensation
We fairly compensate our employees by complying with all applicable laws, including minimum wage laws, or the prevailing local industry wage, whichever is higher.
Policy on Health and Safety
We maintain a safe, clean and healthy environment in compliance with all applicable laws and regulations. We provide adequate medical facilities, clean restrooms, reasonable access to potable water, well-lit and ventilated workstations, and protection from hazardous materials or conditions. The same standards of health and safety are applied in any housing we provide for our employees.
Policy on Concern for the Environment
We believe it is our duty to protect the environment and we do this by complying with all applicable environmental laws and regulations.
Policy on Sensitive Transactions
It is our policy to prohibit employees from entering into sensitive transactions -- business dealings generally considered to be either illegal, immoral, unethical or to reflect adversely on the integrity of the Company. These transactions usually come in the form of bribes, kickbacks, gifts of significant value or payoffs made to favorably influence some decision affecting a company's business or for personal gain of an individual.
Policy on Commercial Bribery
We prohibit employees from receiving, directly or indirectly, anything of value in return for using or agreeing to use his or her position for the benefit of that other person. Similarly, commercial bribes, kickbacks, gratuities and other payoffs and benefits paid to any customer are prohibited. However, this does not include expenditures of reasonable amount for meals and entertainment of customers if they are otherwise lawful, and should be included on expense reports and approved under standard Company procedures.
Accounting Controls, Procedures and Records
We accurately keep books and records of all transactions and the dispositions of our assets as required by law, as well as maintain a system of internal accounting controls to ensure the reliability and adequacy of our books and records. We ensure only transactions with proper management approval are accounted for in our books and records.
Use and Disclosure of Inside Information
We strictly prohibit disclosure of material inside information to persons within the company whose positions deny access to such information. Inside information is any data that has not been publicly disclosed.
Confidential or Proprietary Information
We take extra care to keep our customers' trust and confidence in us. Thus, we prohibit employees from disclosing confidential or proprietary information outside the Company that could be harmful to our clients, or to the Company itself. Such information may only be shared with other employees on a need-to-know basis.
Policy on Conflicts of Interest
We designed our policy to eliminate conflicts between the interests of employees and the Company. Since it is difficult to define what constitutes a conflict of interest, employees should be sensitive to situations which could raise questions of potential or apparent conflicts between personal interests and the Company's interests. Personal use of Company property or obtaining Company services for personal benefit may constitute a conflict of interest.
Policy on Fraud and Similar Irregularities
We strictly prohibit any fraudulent activity that might injure our customers and suppliers, as well as the Company. We follow certain procedures concerning the recognition, reporting and investigation of any such activity.
Policy on Monitoring
We adopt a third-party monitoring program to confirm the Company's compliance with this Code of Conduct. Monitoring activities may include announced and unannounced on-site factory inspection, review of books and records relating to employment matters, and private interviews with employees.
Policy on Inspection and Certification
We designate one or more of our officers to inspect and certify that the company's Code of Conduct is being observed. Records of this certification shall be accessible to our employees, agents, or third parties upon request.
Intellectual Property
We strictly follow and respect all Intellectual Property rights during the conduct of our business across both worldwide and domestic markets.

Newsroom

Mid-Autumn Festival Reunion Dinner
The Mid-Autumn Festival Festival reunion dinner will be held in Chenjiang, Huizhou on September 26, 2020.1. Deepen employees' sense of belonging2. Enhance company employee welfare and improve employee happiness indexA total of 40 people participated in the event

Management

Company culture
Founded in 2001, Huizhou New Leader Industry Co., Ltd (NLD) is one of the leading manufacturers of earphone and headphone products, which integrates production, development, and sales. With 21 years' OEM/ODM experience based in Guangdong province in China, the company has achieved great success in developing the international market. With more than 300 employees, our production line is combined with modern production equipment and complete auxiliary facilities offering the automatic testing and analysis system.

The company has ISO 9001-, ISO 14001-, and BSCI-certified production line, mainly producing both wireless and wired headphones and earphones, the manufacturing plant area is about 8,000 square meters, with in-depth knowledge and experience in R&D, engineering, cable production, assembly, and quality control. We look forward to conducting business with you.
Contact Person
Mrs.

OEM/ODM

Factory OEM/ODM Capabilities
Our professional staff and state-of-the-art equipment allow us to have the capability to design and manufacture a wide range of new items according to the buyer's requirements. Our ability to provide buyer labels and design services for our clients makes us an attractive choice. Our factory with 480 workers, 7 non-dust production lines, 21 years experience in OEM/ODM, 5 years vendor of Lidl/Aldi, and ISO 9001/14001, BSCI, TUV, CE & RoHS certificates. We believe that our products with reliable quality will give you an edge over your competitors.
Number of Production Lines
7
Factory Size
6000.0 Square Metre
Number of QC Staff
30 to 39
Number of Production Staff
150 to 199
Number of R & D Staff
10 to 19
Years of OEM/ODM Experience
21
Design Services Offered
We have professional graphic design packaging, electrical engineers, structural engineers, and electro-acoustic engineers to provide professional design services.
Support package design, and customer logo printing.
Buyer Labels Offered
We have been working with packaging suppliers for 21 years.
Materials/Components Used
REACH RoHS 2.0 materials
Machinery and Equipment Used
Multi-function Audio tester, Multi-function RF tester, Soundcheck audio analyzer, Reliability test (including all life testing for headphones and earbuds) Headband extension testing machine, High-low temperature test, Stretching life testing machine, Vibrating table.
Monthly Capacity
500,000 to 599,999 Pieces
Monthly Output
450,000 to 499,999 Pieces
Minimum Order
500 to 999 Pieces
Major Markets Served
Australasia, Eastern Europe, North America, Mid East/Africa, Central/South America, Asia, Western Europe
Main OEM Customers
LIDL/GAMESTOP/CROSSCALL/LuxeRoyal/MOBILE WORLD TECHNOLOGIES TEKNOLOM

Send a direct inquiry to this supplier

0/ 1500
  • Instant Service

  • Leave us Feedback

  • Download App

    Scan the QR code to download

    iOS & Android
    iOS & Android
    (Mainland China)
  • Take Our Survey